AOP News | Ask the Associates

Eight ways to make your video and audio content unforgettable

In an increasingly crowded marketplace, the competition for attention is tougher than ever. And as the media landscape continues to fragment, creating quality content is no longer enough. You have to be able to reach the right audiences, in the right way, and at the right time. So, what should premium publishers be doing to make sure that their content stands out from the crowd? Here are eight expert tips from the AOP Associates to ensure that your video and audio content is captivating your audience.

AOP News | Awards News

AOP Announces Winners of the Digital Publishing Awards 2025

The Association of Online Publishers (AOP) celebrated its 23rd Awards yesterday, honouring the digital publishing industry’s top talent at the in-person ceremony, held at Old Billingsgate in London.

AOP News | Ask the Associates

The alchemy of audience trust

Audience trust has always been important for publishers, but as AI ramps up the speed and virality of misinformation and disinformation, it is increasingly critical to make sure that foundation is solid. We reached out to our Associate partners to discover what they considered to be the key factors in building trust with your audience. From privacy management, to a streamlined ad experience, to fact-checked and reliable content, here are the eleven areas that should be top priorities for publishers right now.

Industry News

2025 All In Census tracks industry’s steady progress on talent and inclusion

The results of the third All In Census have been published following participation by over 14,000 practitioners from across the advertising and marketing industry, spanning agencies, media owners, tech companies and brand marketing teams. The data will inform the ongoing All In Action plan to support talent retention and recruitment.

Cross-Industry Relationships | Industry News

Creative Rights in AI Coalition: Government Must Accept Lords Transparency Amendment To The Data Bill

Following the passing of a Lords Amendment that would give rightsholders meaningful transparency over AI training, the Government must now accept the Lords transparency amendment to the data bill.

Industry News

The Stationers' Company Warrants Scheme 2025

2025 marks the start of our second decade of The Stationers’ Warrant since its inception in 2014 the Warrants have become established as a mark of recognition highlighting excellence within our industries. Members of The Stationers’ Company hold the Warrant in extremely high esteem, reflecting our unique reach and expertise.