AOP →

Best Use of Data

[For entry by publishers only]

This category is for entry by publishers who can demonstrate the effective use of data within their organisation to drive key business decisions - from product development, audience growth, monetisation of audiences, development of new commercial trading methods and communication to key stakeholders. For this category, the jury will be looking for an effective use of data sources to deliver quality information on an ongoing basis; for evidence that the data is presented effectively throughout the organisation to impact on strategy and for a robust measurement process that has demonstrated effective results.

Please fill out your details to download the Best Use of Data category entry form:

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