Mantis

Mantis Brand Safety

Mantis empowers publishers and brands to see what inventory is being blocked and what brand-safe opportunities advertisers are missing out on.

Up to 70% of content is incorrectly blocked due to outdated keywords. Because Mantis reads and understands the content, it is able to distinguish between a 'knife attack' and an 'attack on goal' or 'nude photos' and 'nude lipstick’, meaning ads will always appear in a safe and suitable environment.

Mantis Contextual Targeting

Mantis harnesses Natural Language Understanding AI to ascertain the true context of a page and focuses entirely on the real-time content of that page. It’s also completely customisable and tailored to a publishers content, meaning if you’re reading an article about a heatwave, you’ll be served an ad about sun cream.

Mantis is 73% more accurate in contextual identification than key competitor.

Mantis Carousel

Improve session depth and dwell time. Mantis Carousel is an in-page widget that suggests relevant content to keep your audience engaged, increase user satisfaction, and drives traffic to your other articles.