Jo Holdaway

Chief Data & Marketing Officer
IDNML

Jo Holdaway, Chief Data & Marketing Officer, IDNML

Jo is the current Chair of the AOP, and has held this position since 2016.

Throughout her career, she has been fortunate enough to be at the very forefront of data and digital disruption in the publishing industry. From driving change through the introduction of e-commerce, video and programmatic advertising (before it was mainstream!) to pioneering a company-wide data strategy for a multichannel media business with a digital monthly audience of 100+ million.

Working across The Independent and London Evening Standard as Chief Data & Marketing Officer, Jo is tasked with driving the Data, Identity Management and Consumer Subscriptions Strategy across the business. She also oversees GDPR compliance.

Jo’s career has been interspersed with travelling, completing an MBA at Ashridge Business School, and having two children.