Tom Gunter
Co-Founder & Product Solutions Director
Avid Collective
Avid PubSuite UK is headed up by Avid Co-Founder Tom Gunter, who is leading Avid's global expansion and go-to-market strategy.
- With over six years at Avid, Gunter has been instrumental in shaping Avid’s product and solutions as Commercial Director and Product & Solutions Director.
- His expertise has been central to evolving Avid into a world-class SaaS offering, designed to help publishers drive growth through branded content and compete with tech giants and traditional ad channels.
- A well-respected figure in both the UK and Australian markets, Gunter is now spearheading Avid’s global expansion and go-to-market strategy, educating the UK market on the game-changing power of branded content for publishers.
Quote
“It’s great to be back in the UK, having been part of such a successful and exhilarating growth period at Avid in Australia. Evolving our oering with publishers and advertisers has always been central to my role, and I’m excited to collaborate with the UK market who have been highly engaged already,” commented Gunter. “I feel the UK is such a unique market with incredible journalistic integrity, and I hope we can signicantly support publisher revenue growth here as we have in Australia. With the dominance of big tech, there’s no time like the present to help solidify and protect unique publisher oerings like branded content.”