Mail Metro Media promotes Lauren Dick
Published: 03 Apr 2025
3 April 2025: With over a decade’s tenure with the business, Mail Metro Media has promoted Lauren Dick to the newly created role of Managing Director, Media & Commerce.
In this new position, Lauren will focus on cementing commerce at the centre of commercial partnerships, unlocking new revenue streams through devising innovative commercial opportunities for existing commerce business and expanding into new areas such as commerce content Licensing, Retail Media, Data Collaboration with Retailers, Content Franchises and Social Commerce.
Most recently in the role of Executive Director, Media & Data Services, Lauren’s new focus will ensure that our commerce business is at the forefront of industry demand across core UK and US markets. Her remit will cover commerce editorial, sales and operational functions. Lauren and her teams will work closely with the broader sales teams to connect commerce to our innovative and industry-leading advertising and data propositions.
Hannah Buitekant, Chief Commercial and Digital Officer, dmg media, comments, “Lauren is a trailblazer in shaping digital media solutions, and in her new role, she’ll continue to push boundaries and drive innovation. She will continue working closely with our global sales, product, and ops teams to ensure that our digital offering continues to achieve significant impact for our clients, fuelling growth and setting us up for long-term success. She is well-known for her energy, her dedication and tremendous drive to open up new opportunities for our audiences and brands, and she will be instrumental in ensuring that we stay well ahead of the publishing pack when it comes to engagement, loyalty, and results for readers and commercial partners.”
ENDS
About Mail Metro Media
Mail Metro Media is the advertising home of some of the UK’s most engaged newsbrands: Daily Mail, The Mail on Sunday, MailOnline, Metro, The i Paper, New Scientist and The Telegraph (print products). The team provides a single point of contact across print, digital, audio, video and social, allowing agencies and advertisers easy access to the millions of consumers who engage with dmg media’s brands every day.
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