What's Captifying the travel industry?

Published: 11 Apr 2023

Captify and Forward (the media & marketing arm of lastminute.com, the European Travel-Tech leader in dynamic holiday packages) have partnered to combine their unique data sets of onsite search and transactional booking data to reveal trends across the European and UK travel landscape in 2022—uncovering shifts in traveller behaviours and emerging audiences that brands can engage with.